I'll start today with relevance ranking—the building block of search, found in any search engine, from Google to Amazon to Internet Movie Database to little old Librarians' Internet Index.At MPOW (My Place Of Work), as we say on the blogs, we're evaluating new search engines.OPAC Suckitude But compare that same search in your typical online catalog.Today I picked two dozen online catalogs from around the country and conducted keyword searches for the term million.Call me picky, but the first page of hits—often the Without a search engine to provide relevance ranking, most catalog search results are simply ranked last in/first out (which is the way databases think).
Here are the first seven hits: For a search-engine aficionado, those NCSU search results are mmm-mmm good. I love that last hit from the NCSU catalog: it's an ebook “published 1629.” NCSU has always been ahead of the game!
Back in 2011, we published a popular Moz Blog post about these “Freshness Factors” for SEO.
Following our own advice, this is a brand new update of that article.
For another take on these factors, I highly recommend reading Justin Briggs' excellent article Methods for Evaluating Freshness.
Former Google Fellow Amit Singhal once explained how .
That’s one reason why when I update a link on a page, I typically also.